McDonald’s surpasses Starbucks as most valuable restaurant brand

Image: Heorshe/stock.adobe.comMcDonald’s has surpassed Starbucks to become the world’s most valuable restaurant brand, according to a report by global brand valuation consultancy Brand Finance. In 2025, the McDonald’s brand rose 7 per cent to US$40.5 billion to overtake Starbucks for the first time since 2016. In 2025, Starbucks’ brand value reportedly declined 36 per cent to
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